If you have a business and you want to relatively quickly increase the loyalty of search engines to your resource (site /single page) - to become an order of magnitude higher in search results for a high-frequency query of your topic, the task, frankly speaking, is not easy, especially in a highly competitive environment.
But there is one working way that allows you to solve it in a relatively short time, without long-term puffing over all aspects SEO in this resource.
Fasten to your target pages online calculators that can help a person (potential lead/buyer) to cover his direct/auxiliary needs, except for solving the main one the objectives of your business (to make money).
For example, if you sell clothes for dogs, link the selling page with a calculator for calculating patterns for sewing clothes for dogs. If you are engaged in manicure, a calculator for selecting color combinations. Baking cakes calculator for the optimal selection of ingredients for a certain budget and taste preferences. etc. etc.
Search engines love it very much. Checked.