Yandex is overloaded: how monopoly changes the rules of the game in the market

It is often necessary to interact with them - mainly on issues monetization of your resources.

While there was a competitive field and Google was present, we had to keep a balance.

Now, when the competition has dropped sharply, "interesting" decisions are beginning on their part, which you won't even be able to challenge, especially in the absence of alternatives.

The rules of the game are increasingly changing unilaterally.

In fact: I don't like it - no one keeps it.

☝️From the point of view of economics this is a classic story:

reduced competition → growing market power → deteriorating conditions for partners.

And it's not just Yandex's problem.

Over time, any monopolization begins to "eat up" the ecosystem around itself.

The question is different:

Will there be a new competitor or will the market finally collapse?